Park Saeroyi lost his father because he made trouble with the son of the president of the big company Jangga, and also lost his life for 7 years due to life in prison. After leaving prison, his only goal in life was to destroy Jangga's company. To pull down Jangga from the title of the largest food company in South Korea, he made plans for 10 years and set up a shop in Itaewon, but the reality said otherwise. However, in this process he met with Jo Yiseo and other members to help him so that he can finally confronted the Jangga company.